The rise of neon
After their huge winter sale, Zara has been taken over by bright colours and matching suits, and I for one, am here for it. Take a walk down monochromatic Oxford Street with its crowds of tourists, treat your eyes, and maybe even your wardrobe, to a sneak into Zara.
Their mannequins are dressed in a parade of colours: bright blue; yellow; red; pink; green; and the list goes on…
The colours scream out for attention but not in a distanced ‘only cool girls can wear this’ way, but in an accessible way to the everywoman. They ooze sophistication, class, and style, challenging everyday work attire and recreating the office floor ‘vibe’ in a fun and vibrant way. Zara has inverted tradition and made it modern and cool, the vibrancy of these suits are made for the everyday but inject something new and exciting. The cuts of the suits are very classic and smoothly transition from Winter into Spring and into Summer.
Of course this trend exists beyond Zara and beyond the workplace environment. It takes one look at the new in section on ASOS or Topshop to find a neon outfit for whatever the occasion. This trend isn’t one to be frightened of or intimidated by; there definitely isn’t only one type of girl that these outfits are aimed for. Maybe incorporate it slowly into your wardrobe, through neon socks, a neon purse, a neon pair of heels … or, if you’re feeling brave, buy that neon matching two piece, or that dress, or jacket!
Push yourself out of your comfort zone and go neon this season - I promise you won’t regret it….
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