Skip to main content

Posts

Showing posts from February, 2019

The Rise of Neon

The rise of neon   After their huge winter sale, Zara has been taken over by bright colours and matching suits, and I for one, am here for it. Take a walk down monochromatic Oxford Street with its crowds of tourists, treat your eyes, and maybe even your wardrobe, to a sneak into Zara .   Their mannequins are dressed in a parade of colours: bright blue; yellow; red; pink; green; and the list goes on…  The colours scream out for attention but not in a distanced ‘only cool girls can wear this’ way, but in an accessible way to the everywoman. They ooze sophistication, class, and style, challenging everyday work attire and recreating the office floor ‘vibe’ in a fun and vibrant way. Zara has inverted tradition and made it modern and cool, the vibrancy of these suits are made for the everyday but inject something new and exciting. The cuts of the suits are very classic and smoothly transition from Winter into Spring and into Summer.  Of course this tre...

What happens when fast fashion is your only choice?

What happens when fast fashion is your only choice? It’s time to talk about fast fashion… The fashion industry has created an enormous sinkhole that our consumerist society sinks farther and farther into every single second. The designing, manufacturing, photography, and shipping of one item gets reduced into one single wear, maybe an instagram picture, then an eternal destiny hidden in the shadows of your closet. Sustainability and veganism are on the rise, it’s trendy to care about the planet. But we cannot let this trend die. The strain fast fashion brands put on the industry is immense: commercialism has gone power crazy with some online brands bringing in new stock everyday. The industry has turned into a revolving door, and a highly destructive one.  While fast fashion is very topical and rightly so, is it elitist? Sure it’s easy to reduce your wardrobe size when you can afford to invest hundreds into a Burberry coat, or Balenciaga trainers, with premium qu...